Direct report to Business Director
Set media objective, analyze market/consumer dynamics, and formulate media strategy
Construct media plan with recommendation on media channels, budget allocation and scheduling strategy
Explore new media forms and innovative media ideas
Brief buying team to ensure an effective implementation of the approved media plan
Co-ordinate with clients and creative agencies in day-to-day account handling and media servicing
Provide clients with constant updated on competitive activity, media market development and relevant research insight
Team building and internal workload assignment (6 underlings)
Requirement:
Over 5 years media planning experience in 4A agencies, solid media experience in media planning and execution, good understanding of the work flow of advertising and preferably experience in other forms of communication channel – PR, CRM, BTL, etc
Had experience in serving demanding client
Good understanding of the production process of advertising and all other forms of communication mediums
Excellent communication and presentation skills. Able to convince and influence other effectively
Able to prioritize, communicate these priorities and motivate a team accordingly
High energy level, excellent listening skills and able to manage multiple tasks and initiatives simultaneously
Proficiency in Mandarin, English both in conversation & writing
Computer knowledge, especially PPT in English is a must
编号: 37
企业性质: 中外合资
所属行业: 4A广告公司
企业规模: 51-100
所在地区: 广东 广州
企业简介
OMD
Company website: www.omd.com
Group company website:www.omnicomgroup.com
The Company/Group
OMD is one of the largest Media Advertising Agencies in the world and is part of Omnicom Group – the world’s largest marketing and communications services group listed on the New York Stock Exchange
OMD China
In China, OMD has operations in Shanghai, Beijing and Guangzhou – with Shanghai being the main office. Currently OMD has 270 staff serving a range of high profile international and domestic clients such as Johnson&Johnson, McDonald’s, GE, Visa, Amway, Dumex, Pepsico Food, Bosch, etc, in their media planning and buying activities across all type of media forms.
Reasons to join OMD
- OMD is a number one global marketing group worldwide
- OMD China has the fastest growth in business among all international media agencies
- Fun, creative, dynamic and fast paced environment to work within
-Culture of the company is unique, joining a winning team with both China and Asia Pacific currently growing very successfully
